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Rangefinder
Magazine
September 2003
Industry News
International Photography Awards
The International Photography Awards (www.photoawards.com) was launched
recently in Los Angeles. The purpose of the awards is to salute the
achievements of the world’s finest photographers, to discover
new and emerging talent, and to promote the appreciation of photography
all over the world. The centerpiece of this unique celebration will
be the presentation of the Lifetime Achievement Awards to the masters
of the craft, including such potential winners as Irving Penn, Richard
Avedon, Helmut Newton and Bruce Weber. The first IPA Gala will be held
at the Beverly Hilton Hotel in November, 2003. Everyone with a camera
and a passion to excel is eligible to compete for the coveted title
of International Photographer of the Year and a $10,000 grand prize.
Visit the web site for more information.
Two Companies In a Natural
Fit: Denny Mfg. And Scenic Design
Known for their award winning prop pieces and sets, as well as unique
3D Flex Tex backgrounds, Scenic Designs recently named Denny Mfg. as
its sole marketing agent and exclusive dealer. Denny Mfg. has supplied
photographers with backdrops, props and accessories for 30 years. Additionally,
walls, windows and wishing wells and the durable “Flex Tex” of
stone, brick and tile by Scenic Design have been pleasing photographers
with their durable but lightweight features. Information: www.dennymfg.com/.
Got Digital? Kodak’s Pulse Poll Proves
Value of Going Digital
Kodak Professional, a Division of Eastman Kodak Company, conducted a
survey last year and discovered that three out of five American photographers
say that digital photography is creating opportunities they did not have
when they were film based. The poll was emailed to more than 5000 photographers
last year and the 10-question survey was answered by 881 photographers.
Outstanding statistics include the startling fact that 72 percent, three
out of four, respondents, stated that they take at least a few of their
images with a digital camera.
The poll proved that more than half of
those using a digital camera said they took 50 percent of their images
digitally. An impressive 26 percent claimed they make over three quarters
of their images with a digital camera. Two thirds of the photographers
claimed that they were saving money by cutting film and lab costs.
Kodak found that two of five respondents, 38 percent, liked the flexibility
of digital and the irrefutable fact that they could shoot more images
in a session.
One in four photographers cited that the single greatest
impact of digital technology on them was the creation of a greater variety
of products for the clients. Eleven percent of the respondents said they
could finish sessions faster and therefore do more jobs. The survey yielded
very little negative feedback, although 34 percent of the photographers
cited the “learning curve” as an impediment to going digital
and only 28 percent of the respondents complained about the expense of
investing in equipment. Surprisingly, only 11 percent reported that they
preferred the image quality obtained by using film instead of digital
technology. Not surprisingly, less than one percent of the respondents
stated that they would never shoot a digital camera.
Now Buckeye
Film Customers Capture StudioMaster Pro
Buckeye Color Lab recently announced the release of several new products
that will allow all of its customers to take advantage of the many digital
products and services that are offered using the robust software package,
StudioMaster Pro, a leading presentation and ordering system. “Although
we have continued to develop and add new digital products, we don’t
want to leave our film-capture clients behind,” remarks Buckeye
president and CEO, Steven J. Troup, Cr.Photog. “Buckeye’s
new multi-resolution scanning services enable even film-capture studios
to profit from features of this intuitive software, as well as maintain
a higher level of control over their workflow.”
Buckeye ProofBooks,
designed to enhance traditional proofing, and Senior Templates are
just two of the new products that augment the comprehensive
digital line that Buckeye carries. These unique items can be customized
and generate untapped revenue for the photographer. Info: www.buckeyecolor.com.
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